A continuing soft market with deteriorating exposures and declining rates had taken their toll. Management reduced expenses to grow market share and maintain profitability, but the outlook was bleak due to external forces beyond their control.
Several years of deteriorating exposures and declining rates had not avoided the Irwin Siegel Agency. Management had done everything possible to reduce expenses and grow market share to maintain profitability, but the outlook was bleak due to external forces beyond their control.
Irwin Siegel Agency management read about TriFit Insurance Business Development in a trade magazine and asked if they could help. After an assessment of the current staff, TriFit began a sales and management training program with their production underwriters and supervisors that lasted for thirteen months.
It took about six months for TriFit’s efforts to take effect. After a full year, Irwin Siegel Agency’s new business premiums were up over 30% from the prior year – reversing the downward trend. More importantly, their staff began to feel engaged and in control of their destiny, regardless of what happened in the marketplace.